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September 9, 2021

Increased access to innovative works

Montreal, Thursday, September 9, 2021 – The Société de la Place des Arts de Montréal and PHI are very proud today to announce a partnership agreement that will foster the presentation of innovative works at Place des Arts. The two organizations share the cultural and educational mis-sion of promoting the arts in Quebec. They are thereby joining forces with the aim of increasing access to various avant-garde, multidisciplinary works adapted for Place des Arts’ exhibition room, which thousands of people visit every year. This alliance will extend over a three-year period.


For Place des Arts, the largest performing arts centre in Canada, this partnership is in keeping with an ever-increasing desire to support the de-velopment of unifying and inclusive projects, and to include digital and virtual reality works in its program of activities.


“This partnership with PHI will allow Place des Arts to offer its audiences new opportunities to come into contact with culture, through the pre-sentation of daring and modern works in our exhibition room. This alliance will also permit Place des Arts to further position itself as a digital presentation hub,” stated Clothilde Cardinal, Director of Programming at Place des Arts.


“PHI is delighted to be collaborating with one of Montreal’s most important cultural institutions. With this presence beyond their own walls, PHI and Place des Arts will have the opportunity to present projects that exist at the crossroads of art and technology, thereby promoting their de-mocratization and accessibility,” emphasized Myriam Achard, Chief of New Media Partnerships and Public Relations at PHI.


For the first offering stemming from this new cultural alliance, Place des Arts and PHI are presenting ASTERIA—free of charge—from September 14 to December 10 in the exhibition room of the Espace culturel Georges-Émile-Lapalme at Place des Arts.


In a virtual reality space that uniquely blends 360-degree footage and 3D animation, ASTERIA takes you on a spectacular, immersivemusical journey created by Marcella Grimaux; a remarkable foray into the fertile worlds of Alexandra Stréliski, Vincent Vallières, Dominique Fils-Aimé, FouKi, and Daniel Bélanger. Also, for its presentation at Place des Arts, ASTERIA will benefit from a space that has been speciallyoutfitted through, among others, a collaboration with artist Rihab Essayh, who has created curtains and various fabrics that have beenhand-dyed in vibrant colours, illuminated by moving plays of light.


The Société de la Place des Arts de Montréal is mandated with operating a performing arts venue, managing Place des Arts in Montreal and the Amphithéâtre Fernand-Lindsay in Joliette, and with establishing the artistic programming at the Maison symphonique for organizations other than the Orchestre symphonique de Montréal. These activities specifically aim to provide a place of residence for major arts organizations, increase access to the various forms of performing arts, and promote Quebec’s artistic and cultural life. Place des Arts produces, co-produces, and hosts artistic works from home and abroad, featuring both emerging artists and international stars, in collaboration with arts organizations, producers, creative artists, and the entire cultural milieu.


Founded and directed by Phoebe Greenberg and based in Montreal, Canada, PHI is a multidisciplinary organization positioned at the intersection of art, film, music, design and technology.Offering a panoramic perspective of radical ideas focused on collective experience, social impact, and audience interactivity, PHI is committed to future generations of art consumption.PHI consists of the PHI Centre, PHI Studio, artist-in-residence programs, and PHI Foundation for Contemporary Art. Through eclectic programming and a strong emphasis on content creation, PHI fosters unexpected encounters between artists and audiences.


Source :
Place des Arts

Informations :
Isabelle Longtin
Roy et Turner Communications
514 266-3295

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